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  • Preparing for baby
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  • Home
    • About CalmFamily
    • Meet the team
    • Contact us
    • Media and press
    • FAQs
  • Family education
    • BirthCalm
      • Birth choices workshop
      • Caesarean birth workshop
      • Birth after caesarean workshop
      • Pregnancy calming classes
      • Your calm birth course
    • BabyCalm
      • Preparing for baby course
      • Fourth trimester
      • The new baby course
      • Calmer beginnings group
      • Calmer babies workshop
      • Building babies brains workshop
      • The developing baby course
      • Calmer baby sleep
      • Calmer weaning workshop
    • ToddlerCalm
      • Toddler behaviour
      • Toddler sleep
      • Toddler eating
      • Building better brains
      • Toilet learning
      • ToddlerCalm course
    • NurtureCalm... loading
      • Nurturing newborns
      • Nurturing baby
      • NurtureCalm toddler
      • NurtureCalm develop
    • ChildCalm - coming 2020
  • Professional education
    • Development events
      • CPD November Manchester
    • Consultant training
    • More coming soon
  • Find support
    • Find a consultant
      • South Central
      • South East
      • South West
      • London
      • West England and Wales
      • East England
      • Home Counties
      • Midlands
      • Yorkshire
      • Lancashire
      • North West & Cumbria
      • Scotland
      • Northern Ireland
      • The Channel Islands
      • International
    • CalmFamily online support hub
    • Bonnie Parenting online community (for Scotland)
  • Training
    • New online consultant training
    • Dates and booking 2021
    • Training information
    • Consultant specialisms
      • Birth specialist training
      • Baby specialist training
      • Toddler specialist training
      • Nurture specialist training
      • Child specialist training
    • Training FAQs
    • Community membership
  • Blog
  • Hire & buy
    • Free stretchy wrap hire
    • Carrying
    • Calming
    • Sleeping
    • Playing
    • Eating
    • It's a Sling Thing

The CalmFamily values


​Evidence - we educate with the best possible evidence.

Equality - we balance the rights and needs of all people.

Empathy - we seek to understand and hold space without judgment.

Empower - we inform and support individual choices.

Excellence - we keep learning and strive for growth, not perfection.

​Ethics - we work with integrity and social justice in mind.
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Evidence


​When we discuss parenting, we base our information on evidence. The information we provide comes from relevant and up-to-date research, reviewed by professionals from relevant backgrounds. This means that you can be confident that the information you gain here will inform and support your choices.

Furthermore, we measure the outcomes of our classes, gathering and acting on feedback to ensure that parents know that our classes work to make them feel more informed, more empowered and more calm.
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Empower


​When we discuss parenting, we base our information on evidence. The information we provide comes from relevant and up-to-date research, reviewed by professionals from relevant backgrounds. This means that you can be confident that the information you gain here will inform and support your choices.

Furthermore, we measure the outcomes of our classes, gathering and acting on feedback to ensure that parents know that our classes work to make them feel more informed, more empowered and more calm.
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Empathy


All people deserve empathy and kindness. We support all parents - embracing their choices, their background, their family structure and understanding them as individuals. We also feel it’s vital to empathise with the babies and children that we are discussing. We work constantly to further our knowledge, so that we can help parents to gain a better understanding of their children and make choices from a place of empathy.
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Equality


We believe strongly in the balance of needs and power in the parenting relationship. We aim for all parties in a relationship to lead happier and calmer lives. In this society, children’s rights and needs are often unintentionally overlooked in favour of the parents’ due to a lack of education surrounding childhood. We strive to support parents to understand their children more fully and to operate in a largely consent-based, equal relationship with their children.
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Excellence


Our education and support is about offering opportunities for parents to strive for excellence, not for perfection. In trying to achieve any form of perfect, parent will do themselves and their family harm. Families choose their own growth.

Furthermore, it is essential that the education and support that we provide, the services we offer and the products that we recommend are all of the highest possible standard. We don’t settle for anything that doesn’t provide parents with a calmer and happier life.
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Ethics


​Integrity and ethics are ingrained in everything we do. Whenever we make a decision, we consider how that decision is impacting our values, and the impact we are having on individual people, minority communities and our planet.
​

Here are just some of the ways we are ethical:
  • We don't give parenting advice, only provide information and tools that will assist in parents' own choices and practices 
  • We only sell products that we believe will help parents
  • Any products that we demonstrate to parents as part of our programme are chosen because we believe they are the best possible tools for parents - regardless of cost to us, no matter what corporate deals we are offered by other companies
  • We never promote or work with companies that we know use unethical practices - and we check
  • We boycott Nestle due to their unethical practices in regard to water and infant formula
  • We boycott Clarion due to their ties to the arms trade (this is why you won't see us at The Baby Show)
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About CalmFamily

  • Our approach
  • Our values
  • Our business
  • Our story
  • Our team
  • ​FAQs

What we do

  • BirthCalm
  • BabyCalm
  • ToddlerCalm
  • NurtureCalm
  • ​ChildCalm
  • Professional development

and more...

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